RS comes from a strong on ground FMCG, Telecom experience. He moved on to the Mobile contesting space as head contesting with Mobile2win.

He initiated the operations strategy at ideacts from Day 0 of the launch and is today spearheading a National Roll out of what is slated to be the largest digital inventory retail network in the country. He also oversees the Retail business at ideacts.

RS likes challenges and achieving milestones that are considered impossible & has made ideacts choose what we consider impossible very carefully.