RB is one of the stalwarts in the internet industry in India, having seen the ups and downs of the online medium from the year 2000 onwards.

His internet stint started off with Indiabulls.com, where he was involved in getting consumers to register and trade through the site, and went on to become the Director – Media Sales for West at Rediff.

At ideacts, RB is strengthening the USP of CLINCK in the innovative media section and driving it as the new kid on the block where internet advertising is concerned.