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Cyber Cafe Audience Profiling-Nielsen–2009

 
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Arrow Predominantly Male audience Press Release
   
Arrow From highly affluent Households
   
Arrow Young & with High Education levels  
     
Arrow They are decision makers for electronic Appliance & household durables
     
Arrow High Average MHI along with ownership for elements & lifestyle durable
     
Arrow Seasoned internet users in Cyber Cafe  
     
Arrow This audience has high information needs - Audience Owning PC/Laptop visits Cyber Cafe's frequently
     
Arrow Significantly active in out of home activities like gym, coffee shop & restaurants
     
 
50% of the audience accessing Cyber Cafes is SEC A More than 75% of the audience is SEC AB   More than 40% of the audience in Cyber Cafes is Employed   More than 70% of audience takes decision for buying electronic appliance. Nearly 60 % takes decision for buying Household durables   Personal Computer Ownership is highest amongst Cafe Audience
 
 
 
 
 
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Brands on CLINCK Advertisement Specifications Nielsen Survey-2009 Banner Demos
 
   
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